Category Archives: social media

“Why?” A revolutionary question.

Recently I was asked to speak at a Employer Branding conference in Copenhagen. So what is Employer Branding, and what is my take on it?
The basic idea is that companies are competing for top talents, and therefore organizations need to brand them selves to existing employees and future candidates. The concept has spread across industries [...]

Also posted in business development, change management, culture, involvement, learning, organization, transformation | Leave a comment

“Fremtidens fagforening” – The future of labour unions

I did a speech last week at the Danish Police Union named “fremtidens fagforening: union governance 2020″ (Danish for The future of Labour Unions).
Labour unions is a key part of democracy. The right to assemble and fight for better conditions for employees is still very relevant. Nevertheless, unions all over the western world are struggling [...]

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Effective learning – use of social media in education?

A topic that is top of mind currently is new ways of learning, in particular applying social media #in education. My interest in this is in the role as a part time teacher at Copenhagen Business School, and as a consultant at Wemind where I am currently responsible for an initiative within this focus area.
As [...]

Also posted in Virtual organization, learning | 2 Comments

Employee Empowerment – from communication management to community management

I was recently asked to do a speech on Employee Empowernment for a team of communicaition managers. Here are a few highlights.
Empowerment is not anarchy. Empowerment is about delegation of authority and enabling of responsible action at the right time
We are living in a complex world: Globalization, Fragmentation, Technological Distruption and Economic Volatility. The only [...]

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Toolturf.com – the launch of a focused community

We are launching toolturf.com today – tool wiki, community and blogs for business professionals and consultants. The idea is to provide an open forum where professionals can share methods, tools and thougths. For your convienience, we have enabled sign-up using Facebook, Linked in or Twitter. Everything is free. Looking forward to receive some feedback!
Thanks to [...]

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Privat sphere ahead of corporate sphere

Yesterday, I my friend @andersfind provided a very insightful observation. “For the first time #in history” he said, “the private sphere is ahead of the corporate one in terms of technology adoption”. “We use a thousand apps and communication tools for leisure, while struggling with our inbox at work”. Great stuff, Anders!

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#Social Media Update @ Soho Copenhagen – Part 2

Here comes part 2 of the report from the Social Media event last week at Soho, Copenhagen. Illustrations can be seen here:
http://www.youtube.com/user/boetter#p/a/u/0/ntqhKQuJNcU
Employee driven content strategy: Jakob Wickmann, Chief Strategist at DR Media
Jakob described his experiences of a “employee driven” content strategy process at DR. He stressed 5 critical success factors for open innovation:

A real need [...]

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#Social Media Update @ Soho Copenhagen – Part 1

It’s been an early morning – hosted a 7:00 Social Media Update at Soho Copenhagen with 70 high ranking participants from a broad selection of Danish companies and public sector organizations. Below is a short summary (part 1 of 2)
Lars Kolind, Chairman of Unimerco, Wemind, and KeepFocus @kolind
Lars introduced by emphasizing the enourmous socio-economic changes [...]

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Encounter with homo connectus

It is fascinating when you discover how different people approach a professional challenge. Recently, a client wanted to get some statistics for comparisson of their facebook campaign and other Danish campaigns. My first response was to google for research papers, surveys and case stories available. Secondly, I used facebooks application directory (which sadly doesnt support [...]

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Bloggers – a threat or an opportunity?

Recently, Danish media has been featuring horror stories of companies that are “stalked by bloggers” with examples of shops that had to close down because of “smear campaigns”. It is kind of interesting how some journalists and business consultants can twist reality. Of course, there are cynical manipulators outthere who really mean to do harm [...]

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